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5種跨境電商運營模式的優缺點對比

來源:恒峰娛樂 發布時間:2019-10-31 15:50 標簽:
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必中彩票开户RIQIAN,SHANGWUBUFABU《ZHONGGUODIANZISHANGWUBAOGAO2017》XIANSHI,2017NIAN,WOGUOHAIGUANYANFANGKUAJINGDIANSHANGJINCHUKOUSHANGPINZONGEWEI902.4YIYUAN,TONGBIZENGCHANG80.6%,QIZENGSUYUANCHAOQUANGUODIANSHANGJIAOYIE11.7%DETONGBIZENGCHANG。

80%增長率的跨境電商,不僅吸引老牌電商企業的深耕,還引來眾多新興電商企業想分一塊跨境電商的蛋糕。作為一個新入局者該如何選擇合適的跨境電商運營模式呢?本文對比了5種跨境電商運營模式的優缺點,希望對大家有所幫助。

跨境電商運營模式

一、M2C模式

DAIBIAOGONGSI:TIANMAOGUOJI、YANGMATOU。

必中彩票开户GAISHU:LIANGJIAGONGSITILIANGBUYIYANG,DANSHIBENZHISHANGDOUSHIYISHANGJIARUZHUPINGTAI,JIAOYIYOUSHANGJIAYUXIAOFEIZHEZIJIJINXING,TONGGUOPINGTAIJIEJUEZHIFUHEXINXIGOUTONG。

YOUDIAN:

必中彩票开户MOSHIQING、TOURUDI,SUIRANMEIYOUYINGLIMOSHI,DANSHIYOUYUKUAJINGBENSHENDETESHUSHIXIAOXING,XIANJINLIUDEZHOUZHUANQIFEICHANGCHANG,SHOUSHANGKEYICHENDIANDABAXIANCHAO,ZENMEZHUANQIANYIJINGWUSUOWEILE。PINGTAIYAOZUODESHIJIJIUSHICHENGJIAOLIANG,WUSUOWEIZHUANBUZHUANQIAN。

JINGDONG10NIANKUIBEN,HUANSHISHANGLESHI,RENWEIDIANSHANGKAOMAISHANGPINZHUANQIAN,NEIJIUSHIWAIXINGRENLE。PINGTAIMOSHIZUIZHONGYAODESHIJIANGHULIANWANGBENZHIFAHUIDAOZUIDA,JIANGDISUOYOUZHONGJIANHUANJIE,ZHECAISHIDIANZISHANGWUDEBENZHI。

QUEDIAN:

WUYINGLIDIAN;

DUISHANGPINZHILIANGWUFAKONGZHI;

SHOUHOUFUWUCHA,KUAJINGJIUFENBIJINGHEGUONEIBUTONG,YIDANYOUWENTI,TUIHUANHUOSHIGEFEICHANGMAFANDESHIQING。

必中彩票开户ZUOPINGTAIYOUYIJIANSHIQINGSHIBIXUYAOZUODE,NEIJIUSHIJIEJUEGONGYINGLIAN,SUIRANDIANSHANGBENZHIJIUSHIYAOJIEJUEGONGYINGLIAN,DANSHIPINGTAIGENGJIAYAOZUO。BENTUDIANSHANGNEIMEQIANGHANYINWEIYOUNEIMEDUOKUAIDIWULIUGONGSILAIJIEJUEGONGYINGLIAN,KUAJINGKEMEIYOUYIJIAZUODECHENGSHU。

SUOYITIANMAO、YANGMATOUDOUHUIZIJIJIANCANG,DAZAOWULIU,YANGMATOUSHENZHIYOUZIJIDEZHUANYUNGONGSI,JIEJUEGONGYINGLIANDEWENTI。DEQUE,PINGTAIJIUSHIYAOJIEJUEGONGYINGLIAN。

必中彩票开户JIANYI:PINGTAIMOSHIMENJIANFANGZAIZHELI,RUGUOXIANZAIHUANYOURENXIANGZOUPINGTAIDELUXIAN,JIUYOUDIANCHI,CHUFEINIDEYUNYINGTUANDUIHETIANMAOYIYANGNIU,NIDEGONGYINGLIANJIEJUEFANGANYOUJIDAKUAIDIDEYUNZUONENGLI。YAOBURAN,HUANSHIBUYAOPENGWEIHAO。

二、C2C買手模式

必中彩票开户DAIBIAOGONGSI:QUANQIUGOU、YANGMATOUSAOHUOapp、JIEMIDENG。

GAISHU:WUKEFEIYI,YANGMATOUSHIDIYIGEZUOSAOHUOappDE,HOUMIANLAIDEDOUSHICHAOTADE,YOUJIJIADEappLIANJIEMIANDOUCHAOXIDEYIMOYIYANG。DANGRANYIKAISHICHAOXI,HOUMIANDOUKAISHIZIJIFAZHANZIJIDEFANGXIANG。LIRU:JIEMIYIJIHAIMIJIUSHIZOUFEIBIAOZHUNHUASHANGPINDELUXIAN。

YOUDIAN:

必中彩票开户XIANGDUISHANGJIAERYAN,MAISHOUDESHULIANGNEIKESHIJIHEJIDEDA。ZAIWUFAZHAODAOHESHIDESHANGJIAZHIQIAN,MAISHOUMOSHISHIZUIHESHIZUOPINGTAIDE。

SkuDEWENTIJIEJUERONGYI,LINGWAIMAISHOUZIJIYEHUIJIANGZIJIDEQUANZIDEKEHUYINRUPINGTAI,BANGZHUPINGTAIYINGXIAO。ZUODEZAODEHUA,GENGSHIRONGYIQIANGZHANSHANTOU,ZAOQITAOBAOJIUSHIZUIHAODELIZI。RUGUOYIKAISHIJIUZUOSHANGJIA,JUEDUIZUOBUQILAI,ZHIYOUKAOXIAOCCAINENGMANMANGUODUDAOSHANGJIA。XIANJINLIUCHENDIANDA。

QUEDIAN:

必中彩票开户GUANLICHENGBENGAO,SHOUHOUKESULIANGJUDA;

JIAHUOTAIDUO;

HOUTAIGONGNENGRUGUOZUODEBUHAO,RONGYILIUSHIMAISHOU;

WULIUSHIXIAOXINGWUFAKONGZHI;

TONGZHIHUAJINGZHENGGUOYUJILIE,SHANGPINZHONGFUTAIDUO;

CHUNappDEJIEMIANZHANSHIYOUXIAN,HUIZAOCHENGDALIANGRONGYUXINXI,NENGFOUYOUXIAOZUZHIHAOSHANGPINXINXIDEZHANXIANSHIGEXUYAOSIKAODEWENTI;

WUYINGLIMOSHI。

三、B2C模式

DAIBIAOGONGSI:JINGDONG、SHUNFENG、GEZHONGCHUANTONGXINGYEZHUANXINGZUOKUAJINGDEQIYE。

必中彩票开户GAISHU:YUELAIYUEDUODEJUTOUKAISHICANYUKUAJINGDIANSHANGDEXINGLIE,JINGZHENGKEWEISHIYICHANGJILIE,B2CKEBUSHIYIBANDEXIAOJIAHUOMENKEYIZUODE,ZIJIN、TUANDUI、HUOYUAN、WULIU,SHAOYIGEHUANJIEDOUBUXING。

QIANGLIEFENGQUANGEWEIXIANGZUOZHEGEMOSHIDEKUAJINGDIANSHANGDECHUANGYEZHEXIANGXIANGQINGCHU,RUGUONISHICHUANTONGJINKOUMAOYIDE,NIKEYAODANGXIN,DIANZISHANGWUDEYUNZUOHECHUANTONGQIYEGENBENBUSHIYIHUISHI,SHANGMIAN4YANGDONGXIZAIKUAJINGB2CLINGYUQUEYIBUKE。

必中彩票开户RUGUONISHIDIANSHANGCONGYEZHE,HENYIHAN,SHANGMIAN4GESHAOYIGE,NIYIRANWUFACHENGGONG。KUAJINGHEGUONEIDIANSHANGBUTONG,YAOJIEJUEDEWENTITAIDUO,NIBUGUANGYAOZUOHAOBENTUDEDIANSHANGYUNYING,NIHUANYAOJIEJUEWULIUCANGCHU,HUOYUANCAIGOU,YIJIXUYAOPANGDADELIANGXINGXIANJINLIU,ZHEXIEGENBENBUSHIPUTONGRENNENGJUBEIDE。

YOUDIAN:

必中彩票开户CAIGOUJIAGEDI,SUOYIRONGYIYIBIANYIDEJIAGEXIYINXIAOFEIZHE,YINWEIKUAJINGHAITAODEBENZHIJIUSHI“WOYAOJIBIANYIYOUHAODESHANGPIN”,BIANYISHIHENZHONGYAODEYIGETEZHI。

必中彩票开户SHANGPINZHILIANGRONGYIBAKONG,SHOUHOUNANDUBUGAO,KESULVBUGAO。

必中彩票开户YOUYUWULIUTONGYI,XIANGDUIDEZAISHIXIAOSHANGGENGRONGYIDEQUKONGZHI,YIZUIDUANDESHIJIANDAODAXIAOFEIZHESHOULI。

YOUYUYOUZUGOUDEZIJINZHICHI,ZAIPINLEISHANGYOUKEYIHENGXIANGPUDEHENKAI,BIJIAORONGYIFENGFUCHANPINXIAN。

QUEDIAN:

HENSHAOQIAN。

必中彩票开户YINGLIWEIBO,SUIRANYOUSHANGPINDELICHA,DANSHIYOUYURENYUANCHENGBEN,WULIUCHENGBEN,HUOKUANSHANGMIANDEZIJINGUOGAO,SUOYIDAOZHIQISHINENGGOUZUOPINGYIJINGSHIFEICHANGQIANGHANLE,CHUQIJIBENSHIKAOSHAOQIANQIANGSHICHANGDE。

MOSHIGUOZHONG,MENJIANTAIGAO,SUOYIKENENGSHIKUAJINGDIANSHANGWEILAIJIEDUANDEMOSHI,ERBUSHIXIANZAISHIHEQUZUODE,ZHINENGYOUCHENGSHUDEDIANSHANGQUZUO,CHUANGYEZHEJUEDUIBUYAOQUPENGB2C。

四、特賣會模式

必中彩票开户DAIBIAOGONGSI:WEIPINHUI、KAOLAHAITAO。

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